Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition
ISBN13: 9781292314969
|9781292314969
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| ISBN-13 | 9781292314969 |
|---|---|
| ISBN-10 | |
| Weight | 2.87 Pounds |
| Dimensions | 8.39 x 0.98 x 10.79 In |
| List Price | $555.00 |
| Edition | 5th Edition |
| Format | - |
|---|---|
| Language | English |
| Pages | 624 pages |
| Publisher | Pearson |
| Published On | 2019-10-08 |
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