9780060920098

Total Customer Service

Format: Paperback

ISBN13: 9780060920098

Paperback|9780060920098


Overview

Customer Service: The Competitive Weapon for the 1990s

Demand for total customer service is rolling over business like a juggernaut. Companies that master service will triumph; those that ignore it will be swept into bankruptcy. Total Customer Service shows why understanding customer service is imperative, how to achieve it, what it costs, and provides a six-point plan for acquiring the decisive weapon in business wars. The Six-Point Plan for Gaining the Competitive Edge* Devise a service strategy* Get top managers to behave like customer service fanatics* Concentrate on motivating and training employees* Design products and services that make good customer service possible* Invest in service infrastructure* Monitor achievement of customer service goals

ISBN-13

9780060920098

ISBN-10

0060920092

Weight

0.40 Pounds

Dimensions

5.31 x 0.55 x 8.00 In

List Price

$13.00

Format

Paperback

Language

English

Pages

256 pages

Publisher

Harper Perennial

Published On

1990-11-13



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