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Overview
This book provides a framework for understanding the complex and multifaceted nature of the factors that affect destination competitiveness. It offers guidance on how to create successful destinations by developing and presenting a conceptual model of destination competitiveness that recognizes the importance of sustainability for long-term success. The book presents a strong theoretical background for managerial decision-making, giving destination managers a range of tools with which to analyse and increase the competitiveness of their areas.
| ISBN-13 | 9781845930103 |
|---|---|
| ISBN-10 | 184593010X |
| Weight | 1.42 Pounds |
| Dimensions | 9.50 x 0.80 x 6.70 In |
| List Price | $78.30 |
| Edition | 1st Edition |
| Format | - |
|---|---|
| Language | English |
| Pages | 304 pages |
| Publisher | CABI |
| Published On | 2005-05-20 |
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