Overview

A customer-centric culture provides focus and direction for the organization, ensuring that exceptional value will be offered to customers � this, in turn, results in enhanced market performance. Unfortunately, caught up in the daily economic and competitive pressures of running complex and fast-changing businesses, managers may lose sight of custo

ISBN-13

9781439898406

ISBN-10

1439898405

List Price

$210.00

Edition

3rd Edition

Format

-

Language

English

Pages

320 pages

Publisher

Published On

2012-02-24



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