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Overview
Ron Jacobs is president of Jacobs & Clevenger, a multichannel, direct marketing communications agency that provides direct, digital, and database marketing services; transactional branding; and customer marketing programs.
Bob Stone was the cofounder and Chairman Emeritus of Stone & Adler, Inc., now a Young & Rubicam company.
Bob Stone was the cofounder and Chairman Emeritus of Stone & Adler, Inc., now a Young & Rubicam company.
| ISBN-13 | 9780071397940 |
|---|---|
| ISBN-10 | 0071397949 |
| List Price | $49.95 |
| Edition | 6th Edition |
| Format | - |
|---|---|
| Publisher | |
| Published On | 1997-01-01 |
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