Strategic Management
Format: Paperback
ISBN13: 9780538881883
Paperback|9780538881883
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Overview
Strategic Management: Comptetiveness and Globalization, Concepts, 3e explores how firms achieve strategic competitiveness, emphasizing integration of resources and capabilities to obtain a sustainable competitive advantage. The text focuses the strategic management process on the outcome and integrates the resource-based view of the firm with the more traditional I/O model. The text emphasizes global issues, competitive forces, and the implementation of a strategic plan/process. The hot topics of corporate governance, TQM, core competencies, strategic alliances, corporate entrepreneurship are covered among others.
| ISBN-13 | 9780538881883 |
|---|---|
| ISBN-10 | 0538881887 |
| Weight | 2.25 Pounds |
| Dimensions | 0.75 x 8.25 x 10.25 In |
| List Price | $149.95 |
| Edition | 3rd Edition |
| Format | Paperback |
|---|---|
| Language | English |
| Pages | 550 pages |
| Publisher | South-Western College Pub |
| Published On | 1998-07-27 |
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