Strategic Management
Format: Hardcover
ISBN13: 9780324072754
Hardcover|9780324072754
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Overview
Strategic Management: Competitiveness and Globalization, 4e continues the authors tradition of quality and excellence in presenting how firms achieve strategic competitiveness, through a timely and clear writing style. The text uniquely focuses the strategic management process on the outcome and integrates the resource-based view of the firm with the more traditional I/O mode in explaining how firms build a sustained competitive advantage. This text contains the concepts portion only--customized case selections are available through Custom Publishing.
| ISBN-13 | 9780324072754 |
|---|---|
| ISBN-10 | 0324072759 |
| Weight | 5.43 Pounds |
| Dimensions | 0.75 x 7.75 x 9.75 In |
| List Price | $67.95 |
| Edition | 4th Edition |
| Format | Hardcover |
|---|---|
| Pages | 512 pages |
| Publisher | Thomson South-Western. |
| Published On | 2000-07-01 |
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