Strategic Management
Format: Paperback
ISBN13: 9780314201126
Paperback|9780314201126
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Overview
Explains how firms achieve strategic competitiveness, emphasizing integration of resources and capabilities to achieve a sustained competitive advantage. Uniquely focuses the strategic management process on outcomes. Only text to integrate the resource-based view of the firm with the more traditional I/O model (Ch. 1 & 3). Global issues woven throughout the text, with a separate chapter (Ch. 8) devoted to international strategy. Includes a new chapter (Ch. 9) on cooperative strategies, coverage of the new competitive landscape (Ch. 1, 2, & 5), and material on new organizational forms used by firms to implement strategies (Ch. 10 & 11). Covers hot topics such as corporate governance, TQM, core competencies, strategic alliances, corporate entrepreneurship, and more. All opening cases and strategic focus segments are new to this edition. Internet coverage includes Research Activities after each chapter, and an Introduction to the Internet appendix. Combined text/casebook contains 40 cases, 32 new for this edition, and is also available in separate concepts and cases paperback versions; an additional 110 cases are available for customization. Authors are acknowledged experts in strategic management.
| ISBN-13 | 9780314201126 |
|---|---|
| ISBN-10 | 0314201122 |
| Weight | 1.54 Pounds |
| Dimensions | 2.00 x 9.25 x 10.75 In |
| List Price | $239.95 |
| Edition | 2nd Edition |
| Format | Paperback |
|---|---|
| Pages | 1100 pages |
| Publisher | South-Western College Pub |
| Published On | 1996-11-01 |
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