Overview

Providing concepts and cases, this work offers a treatment of traditional topics in strategic management. It also contains topics such as entrepreneurship/intrapreneurship, knowledge management and intellectual capital, and e-commerce and Internet strategies. Each case is supported with teaching notes that include the relevant exhibits.

ISBN-13

9780072862577

ISBN-10

0072862572

Weight

4.01 Pounds

Dimensions

8.20 x 1.34 x 10.20 In

List Price

$148.67

Edition

1st Edition

Format

Hardcover

Pages

544 pages

Publisher

McGraw-Hill/Irwin

Published On

2003-03-10



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