Overview

Provides a treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as intellectual assets, entrepreneurship, innovation, knowledge management, Internet strategies, crowdsourcing, environmental sustainability, businesses' use of blogs and social networking sites and more.

ISBN-13

9780077575892

ISBN-10

007757589X

Weight

3.92 Pounds

Dimensions

8.00 x 1.50 x 10.00 In

List Price

$250.00

Edition

6th Edition

Format

Hardcover

Language

English

Publisher

McGraw-Hill/Irwin

Published On

2011-10-03



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