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Overview
This work provides a solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such as digital & internet strategies, innovation & corporate entrepreneurship, knowledge management, and intellectual assets.
| ISBN-13 | 9780077161095 |
|---|---|
| ISBN-10 | 0077161092 |
| Weight | 0.00 Pounds |
| Dimensions | 3.11 x 0.31 x 3.94 In |
| List Price | $68.42 |
| Edition | 7th Edition |
| Format | Paperback |
|---|---|
| Pages | 576 pages |
| Publisher | McGraw Hill Higher Education |
| Published On | 2014-03-01 |
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