Strategic Issues Management
Format: Paperback
ISBN13: 9780803970359
Paperback|9780803970359
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Overview
Written to position issues management in the strategic planning and management efforts by staff and executives, the author of this volume argues that issues management is not one of many communication functions, but a management function that can entail use of public policy resources to achieve harmony with key publics. Issues management is vital to organizations′ strategic management. It entails understanding and achieving high standards of corporate responsibility by listening to and acknowledging the soundness of key publics′ opinions.
| ISBN-13 | 9780803970359 |
|---|---|
| ISBN-10 | 0803970358 |
| Weight | 1.50 Pounds |
| Dimensions | 6.25 x 1.00 x 9.25 In |
| List Price | $78.95 |
| Edition | 2nd Edition |
| Format | Paperback |
|---|---|
| Language | English |
| Pages | 424 pages |
| Publisher | SAGE Publications, Inc |
| Published On | 1997-07-30 |
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