9780333488362

Small Business

Format: Hardcover

ISBN13: 9780333488362

Hardcover|9780333488362


Overview

The indepedent sector of retailing has been in decline yet the small shop remains a significant feature of both the distribution system and daily life. The book examines the changing role of the smaller retail business and explains how the independent retailer can survive and grow. Each chapter finishes with a keypoint summary that is linked to a number of real life case studies for both the student and business person to see how the authors' ideas relate to the practical realities of the independent retailer.

ISBN-13

9780333488362

ISBN-10

0333488369

Edition

1st Edition

Format

Hardcover

Pages

196 pages

Publisher

Palgrave Macmillan

Published On

1990-03-05



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