Selling Today
Format: Hardcover
ISBN13: 9780131055445
Hardcover|9780131055445
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Overview
Selling Today: Creating Customer Value, one of the most popular sales information books on the market, offers readers a blend of time-proven fundamentals and new practices needed to succeed in today's information economy. It emphasizes the need for salespeople to be guided by the new principle of personal selling: establishing partnerships that are maintained by customer value, created by the salesperson. This edition stresses the need for sales professionals to cope with new forces shaping the world of sales and marketing, and emphasizes the strategies for long-term success.It provides comprehensive coverage of consultative selling, strategic selling, partnering, and value-added selling. Sales force automation is also a major theme.For sales and marketing professionals.
| ISBN-13 | 9780131055445 |
|---|---|
| ISBN-10 | 0131055445 |
| Weight | 3.06 Pounds |
| Dimensions | 8.50 x 1.25 x 10.50 In |
| List Price | $160.00 |
| Edition | 9th Edition |
| Format | Hardcover |
|---|---|
| Language | English |
| Publisher | Pearson College Div |
| Published On | 2003-07-21 |
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M3Books
Wilmington, MA, USA
Boards have a little surface wear, tiny bit of writing inside front board, bumped corners, pages a...
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A2ZBooks
Burgin, Ky, USA
Brand new in shrink wrap. Includes Selling Today: Using Technology to Add Value. Multiple copies a...
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