Overview

This leading text continues to set the standard in sales management texts with its up-to-the-minute coverage of the trends and issues in the dynamic sales field, equipping students with a strong sales foundation and the innovative skills needed for 21st century selling.

ISBN-13

9780030985843

ISBN-10

0030985846

Weight

2.44 Pounds

Dimensions

7.75 x 1.25 x 9.50 In

List Price

$199.00

Edition

3rd Edition

Format

Hardcover

Pages

642 pages

Publisher

Harcourt College Pub

Published On

1997-03-01



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