Relationship Marketing
Format: Hardcover
ISBN13: 9780750636261
Hardcover|9780750636261
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Overview
Arranged in 6 sections, this title gives marketing practitioners and students critical examples of best practice from a variety of companies.
Alongside 'Relationship Marketing: bringing quality, customer service and marketing together' and 'Relationship Marketing for Competitive Advantage: winning and keeping customers' this new title provides readers with insights into marketing in the 21st century.
Alongside 'Relationship Marketing: bringing quality, customer service and marketing together' and 'Relationship Marketing for Competitive Advantage: winning and keeping customers' this new title provides readers with insights into marketing in the 21st century.
| ISBN-13 | 9780750636261 |
|---|---|
| ISBN-10 | 0750636262 |
| Weight | 2.25 Pounds |
| Dimensions | 6.75 x 1.25 x 9.75 In |
| List Price | $89.95 |
| Edition | 1st Edition |
| Format | Hardcover |
|---|---|
| Language | English |
| Pages | 524 pages |
| Publisher | Routledge |
| Published On | 1999-05-24 |
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Bonita
Santa Clarita, CA, USA
Access codes and supplements are not guaranteed with used items. May be an ex-library book.
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