Overview

This edition features the exact same content as the traditional text in a convenient, three-hole- punched, loose-leaf version. Books à la Carte also offer a great value for your students--this format costs significantly less than a new textbook.

 

Updated in a new 5th edition, Public Relations: A Values-Driven Approachteaches students how to build ethical, productive relationships with strategic constituencies. Now with an engaging full-color design yet retaining its popular, attractive price for students, the fifth edition provides a valuable introduction to the contemporary dynamics of the field.


ISBN-13

9780205223206

ISBN-10

0205223206

Weight

1.65 Pounds

Dimensions

7.10 x 0.80 x 9.00 In

List Price

$88.67

Edition

5th Edition

Format

-

Language

English

Pages

592 pages

Publisher

Pearson

Published On

2011-05-31



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