This succinct, engaging book explains how busy elementary school principals can support effective literacy instruction in their schools. Chapters outline the fundamental components of a successful literacy program and describe specific practices that can instill a culture of literacy in a school. Strategies are provided for initiating a professional development program, understanding and using appropriate assessments with students, involving parents in literacy education, and assessing the strengths and weaknesses of teachers' instructional methods. Drawing from the authors' extensive experience as principals and teachers, the book's numerous examples demonstrate what strong literacy leadership looks like in action. Helpful reproducibles are included.