9780631188049

Practical Marketing for Schools

Format: Paperback

ISBN13: 9780631188049

Paperback|9780631188049


Overview

Practical Marketing for Schools is an introductory guide to the formulation and implementation of practical marketing strategies for educational institutions. The potential of a variety of marketing techniques is discussed and case studies are used to show how these techniques can be applied to real-life situations in school marketing. This book should be a useful resource for all head teachers and senior staff in schools in the private and maintained sectors, and in sixth form and FE colleges.

ISBN-13

9780631188049

ISBN-10

0631188045

Weight

0.75 Pounds

Dimensions

6.00 x 0.51 x 9.00 In

List Price

$35.95

Edition

1st Edition

Format

Paperback

Language

English

Pages

224 pages

Publisher

John Wiley & Sons

Published On

1993-06-01



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