Personality and Interpersonal Communication
Format: Hardcover
ISBN13: 9780803926455
Hardcover|9780803926455
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Overview
Should studies of personality be central to communication research? Should the usefulness of the individual differences approach to interpersonal communication be questioned? McCroskey and Daly - while not negating the value of situational research - stress the importance of communication research which focuses on individual differences, particularly personality-type differences. This comprehensive and in-depth study will show those who tend to overestimate the influence of the situation that the person is also a critical part of the communication equation.
| ISBN-13 | 9780803926455 |
|---|---|
| ISBN-10 | 0803926456 |
| List Price | $54.95 |
| Edition | 1st Edition |
| Format | Hardcover |
|---|---|
| Language | English |
| Pages | 348 pages |
| Publisher | SAGE Publications, Inc |
| Published On | 1987-06-01 |
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