Overview

An analysis of "nudging" as a tool for influencing human health behavior.

Behavioral economics sees "nudges" as ways to encourage people to re-evaluate their priorities in such a way that they voluntarily change their behavior, leading to personal and social benefits. This book examines nudging as a tool for influencing human behavior in health policy. The authors investigate the contemporary scientific discourse on nudging and enrich it with an ontological, epistemological, and praxeological analysis of human behavior. Based on analyses of the literature and a systemic review, the book defines nudging tools within the paradigm of prospect theory. In addition to the theoretical contribution, Nudging also examines and offers suggestions on the practice of health policy regarding obesity, malnutrition, and especially type 2 diabetes mellitus.

ISBN-13

9788024655031

ISBN-10

8024655039

Weight

1.11 Pounds

Dimensions

5.75 x 0.40 x 8.00 In

List Price

$35.00

Edition

1st Edition

Format

Paperback

Language

English

Pages

215 pages

Publisher

Karolinum Press, Charles University

Published On

2024-01-03



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