9780500241417

New Modernist Type

Format: Hardcover

ISBN13: 9780500241417

Hardcover|9780500241417


Overview

Classic modern design never goes out of style: it is merely retired or subtly adapted to its given place and time. Having surveyed handwritten, new vintage, and new ornamental tendencies in type and lettering, graphic-design guru Steven Heller now turns his encyclopedic gaze on Modernism. New Modernist Type reveals how a graphic language of simplicity and economy has impacted contemporary design. Hundreds of examples by international designers are grouped into three thematic chapters: Old Modern (when the machine age influenced graphic design), Playful Modern (wit, humor, and transformation), and Meta Modern (typography as icon and symbol). An historical introduction places today's tendencies in context, and the reference section features a list of designers' websites.

ISBN-13

9780500241417

ISBN-10

0500241414

Weight

3.06 Pounds

Dimensions

8.90 x 1.20 x 9.60 In

List Price

$50.00

Edition

1st Edition

Format

Hardcover

Language

English

Pages

272 pages

Publisher

Thames & Hudson

Published On

2012-10-01



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