Overview

In today's increasingly complex global environment, developing and making strategic choices are the mainstays of successful decision making. The updated edition of Cullen & Parboteeah's MULTINATIONAL MANAGEMENT: A STRATEGIC APPROACH uses a distinctive strategic approach to explore the global economy and the impact of managerial decisions--equipping students with a strategic mindset. The text covers all topics essential to international management, including comparative management issues, formation and implementation of strategies in the global environment, the building of strategic alliances, negotiation and cross-cultural communication, international human resource management, business ethics, and much more. Available with InfoTrac® Student Collections http://gocengage.com/infotrac.

ISBN-13

9781285094946

ISBN-10

1285094948

Weight

3.10 Pounds

Dimensions

8.00 x 1.25 x 10.00 In

List Price

$280.00

Edition

6th Edition

Format

Hardcover

Language

English

Publisher

South-Western College Pub

Published On

2013-04-16



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HPB-Red
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Connecting readers with great books since 1972! Used textbooks may not include companion materials s...
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