Overview

Multimodal Discourse outlines a new theory of communication for the age of interactive multimedia. Kress and Van Leeuwen show how two kinds of thought processes interact in the design and production of communicative messages: "design thinking" and "production thinking," the kind of thinking which occurs in direct interaction with the materials and media used. This book will be a key text in courses of language, media and communication willing to take on the theoretical challenges posed by multimodality, mulitmedia and multi-skilling, and it provides inspiring theoretical input for courses in interactive multimedia design.


ISBN-13

9780340608777

ISBN-10

0340608773

Weight

0.76 Pounds

Dimensions

6.00 x 0.33 x 9.00 In

List Price

$43.95

Edition

1st Edition

Format

Paperback

Language

English

Pages

152 pages

Publisher

Bloomsbury Academic

Published On

2001-09-06



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