9780324784435

MM

Format: Paperback

ISBN13: 9780324784435

Paperback|9780324784435


Overview

Marketing Management, Student Edition focuses on the essential concepts and tools necessary to answer important Marketing Management questions. A concise visually compelling textbook with a suite of valuable online assets, Marketing Management, Student Edition is an effective new approach to teaching and learning Marketing Management.

ISBN-13

9780324784435

ISBN-10

0324784430

Weight

1.65 Pounds

Dimensions

8.50 x 0.50 x 10.50 In

List Price

$80.00

Edition

1st Edition

Format

Paperback

Language

English

Pages

148 pages

Publisher

South-Western College Pub

Published On

2009-04-07



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