9781950496891

Measurement Demystified

Format: Paperback

ISBN13: 9781950496891

Paperback|9781950496891


Overview

Your Groundbreaking Framework for Measurement and Reporting

Most people find measurement, analytics, and reporting daunting--and L&D professionals are no different. As these practices have become critically important for organizations' efforts to improve performance, talent development professionals have often been slow to embrace them for many reasons, including the seeming complexity and challenge of the practices. Few organizations have a well-thought-out measurement and reporting strategy, and there are often scant resources, limited time, and imperfect data to work with when organizations do attempt to create one.

Measurement Demystified: Creating Your L&D Measurement, Analytics, and Reporting Strategy is a much-needed and welcomed resource that breaks new ground with a framework to simplify the discussion of measurement, analytics, and reporting as it relates to L&D and talent development practitioners. This book helps practitioners select and use the right measures for the right reasons; select, create, and use the right types of reports; and create a comprehensive measurement and reporting strategy.

Recognizing the angst and reluctance people often show in these areas, authors and experts David Vance and Peggy Parskey break down the practices and processes by providing a common language and an easy-to-use structure. They describe five types of reports, four broad reasons to measure, and three categories of measures. Their method works for large and small organizations, even if yours is an L&D staff of one or two. The guidance remains the same: Start small and grow.

Measurement Demystified is a great first book for talent development professionals with no prior knowledge of or experience with measurement and a valuable resource for measurement experts. Those adept at lower levels of training evaluation will grow their knowledge base and capabilities, while measurement experts will discover shortcuts and nuggets of information to enhance their practices. A more comprehensive treatment of these important topics will not be found elsewhere.

ISBN-13

9781950496891

ISBN-10

1950496899

Weight

1.68 Pounds

Dimensions

7.05 x 0.89 x 10.08 In

List Price

$38.99

Format

Paperback

Language

English

Pages

432 pages

Publisher

Association for Talent Development

Published On

2020-11-17



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