Mass Communications and Media Studies
Format: Paperback
ISBN13: 9781441108951
Paperback|9781441108951
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Overview
Mass Communications and Media Studies: An Introduction serves as a primary text for media studies courses at two-year colleges. It briefly surveys the history of mass communication media, discusses the current state of each medium, and anticipates the future of mass media. Its focus is a broad survey of the mass media industry and the role it plays in society, which distinguishes it from books that focus solely on communications theory. Mass Communications and Media Studies: An Introduction is comprehensive yet concise. Divided into twelve chapters, it can be used in either 16-week semesters or 12-week terms,. Written in an accessible and well-organized manner, and directed toward a distinct yet sizeable (and currently underserved) student population, this textbook should prove attractive to a great number of two-year college faculty members.
| ISBN-13 | 9781441108951 |
|---|---|
| ISBN-10 | 1441108955 |
| Weight | 0.90 Pounds |
| Dimensions | 6.11 x 0.61 x 8.95 In |
| List Price | $25.95 |
| Edition | 1st Edition |
| Format | Paperback |
|---|---|
| Pages | 264 pages |
| Publisher | Continuum |
| Published On | 2010-10-28 |
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