Marketing: an Introduction
Format: Paperback
ISBN13: 9780273713951
Paperback|9780273713951
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Overview
This text provides a complete overview of marketing in theory and in practice. Unlike longer, more complex texts, its moderate length makes it possible to use fully in one semester. It is designed as the complete solution for teachers and students of introductory marketing courses.
| ISBN-13 | 9780273713951 |
|---|---|
| ISBN-10 | 0273713957 |
| Weight | 2.64 Pounds |
| Dimensions | 7.72 x 10.28 x 0.91 In |
| Format | Paperback |
|---|---|
| Language | English |
| Pages | 648 pages |
| Publisher | Fisical_Book |
| Published On | 2009-04-30 |
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