Overview

"The goal of the 10th edition of Marketing is to create an exceptional experience for todays students and instructors of marketing. The development of Marketing was based on a rigorous process of assessment, and the outcome of the process is a text and package of learning tools that are based on engagement, leadership, and innovation in marketing education"--

ISBN-13

9781266278907

ISBN-10

1266278907

List Price

$129.50

Format

Hardcover

Pages

xliii, 595 pages

Publisher

McGraw,USA

Published On

2024-01-01



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Price
Used, Good
Seller details
BooksRun
★★★★☆

Philadelphia, PA, USA

It's a preowned item in good condition and includes all the pages. It may have some general signs ...
$133.64

 Free delivery by: 02 Apr 2026


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