Marketing
Format: Hardcover
ISBN13: 9780205152063
Hardcover|9780205152063
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Overview
Introduces marketing from a practical, real-world perspective. This work fosters the development of students' decision-making skills through the presentation of current trends in marketing thought and practice.
| ISBN-13 | 9780205152063 |
|---|---|
| ISBN-10 | 0205152066 |
| Weight | 3.94 Pounds |
| Dimensions | 11.22 x 1.38 x 0.00 In |
| List Price | $93.33 |
| Edition | 1st Edition |
| Format | Hardcover |
|---|---|
| Language | English |
| Pages | 774 pages |
| Publisher | Prentice Hall College Div |
| Published On | 1996-11-01 |
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