
Marketing Essentials
Format: Paperback
ISBN13: 9781408011508
Paperback|9781408011508
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Overview
This title covers the issues relating to marketing in consumer goods markets, business-to-business markets and for services.
| ISBN-13 | 9781408011508 |
|---|---|
| ISBN-10 | 1408011506 |
| Weight | 2.12 Pounds |
| Dimensions | 7.95 x 0.87 x 9.92 In |
| Format | Paperback |
|---|---|
| Language | English |
| Pages | 480 pages |
| Publisher | Cengage Learning EMEA |
| Published On | 2008-11-24 |
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