Marketing Engineering
Format: Hardcover
ISBN13: 9780321014177
Hardcover|9780321014177
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Overview
This text aims to educate and train marketing engineers to translate concepts into context-specific operational approaches using analytical, quantitative and computer modelling techniques.
| ISBN-13 | 9780321014177 |
|---|---|
| ISBN-10 | 0321014170 |
| Weight | 3.12 Pounds |
| Dimensions | 10.31 x 1.50 x 0.00 In |
| List Price | $118.00 |
| Edition | 1st Edition |
| Format | Hardcover |
|---|---|
| Language | English |
| Pages | "xvii, 350" pages |
| Publisher | Addison-Wesley |
| Published On | 1998-01-01 |
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