Overview

BPP liaise closely with the senior examiners to ensure that the study texts contain complete syllabus coverage. This edition has been updated in the light of an in-depth review by the CIM. Features include: CIM syllabus; guidance notes extracts; scene-setting chapter introductions; key concepts; action programmes; chapter round-ups; and marketing at work real-life examples.
ISBN-13

9780751710977

ISBN-10

0751710970

Weight

2.28 Pounds

Dimensions

8.19 x 0.87 x 11.46 In

Format

Paperback

Pages

xxxvi, 397 pages

Publisher

BPP Publishing Ltd

Published On

2003-06-30


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Bonita
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Access codes and supplements are not guaranteed with used items. May be an ex-library book.
$50.08

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