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Overview
One of the four core topics in the Chartered Institute of Marketing (CIM) Diploma syllabus, marketing communication is an integral element for the marketing professional.
| ISBN-13 | 9780749407759 |
|---|---|
| ISBN-10 | 0749407751 |
| Weight | 1.32 Pounds |
| Dimensions | 9.21 x 5.98 x 1.26 In |
| List Price | $15.60 |
| Format | Paperback |
|---|---|
| Pages | 400 pages |
| Publisher | KOGAN |
| Published On | 1993-06-01 |
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