Marketing
Format: Hardcover
ISBN13: 9781111821647
Hardcover|9781111821647
✨ Featured Offer
Used, Good
$9.74
List Price: $250.00
🚚
See all 5 offers from $9.74 FREE standard delivery by: 01 Apr 2026
Overview
Engaging and thorough, MARKETING, 12th Edition shows you how marketing principles affect your day-to-day life, as well as their significant influence in business decisions. Core topics include the social marketing phenomenon, entrepreneurship, C.R.M., global perspectives, and ethics, as well as in-depth discussions on key tools of the trade, such as metrics and the marketing plan. Intriguing coverage of newsworthy events clarifies the readings and gets you thinking about your own decisions in the consumer marketplace. Loaded with helpful learning features like detailed appendices, cases, vignettes, boxed features, and videos, MARKETING, 12th Edition gives you countless opportunities to develop and apply critical-thinking skills as you acquire the marketing knowledge essential for success in the business world.
| ISBN-13 | 9781111821647 |
|---|---|
| ISBN-10 | 111182164X |
| Weight | 4.42 Pounds |
| Dimensions | 8.75 x 1.50 x 11.00 In |
| List Price | $250.00 |
| Edition | 12th Edition |
| Format | Hardcover |
|---|---|
| Language | English |
| Pages | 172 pages |
| Publisher | Cengage Learning |
| Published On | 2012-01-16 |
View All Offers
Sort by:
Price
Condition
Seller
Seller Comments
Price
✨ Used, Good
Seller details
HPB-Red
Dallas, TX, USA
Connecting readers with great books since 1972! Used textbooks may not include companion materials s...
Free delivery by: 01 Apr 2026
Used, Good
Seller details
One Planet Books
Columbia, MO, USA
Ships same day or next business day! UPS shipping available (Priority Mail for AK/HI/APO/PO Boxes)...
Free delivery by: 01 Apr 2026
Used, Good
Seller details
TEXTSHUB
Franklin Lakes, NJ, USA
Size: 8x1x11; Textbook, May Have Highlights, Notes and/or Underlining, BOOK ONLY-NO ACCESS CODE, N...
Free delivery by: 01 Apr 2026
Used, Good
Seller details
Bonita
Santa Clarita, CA, USA
Access codes and supplements are not guaranteed with used items. May be an ex-library book.
Free delivery by: 01 Apr 2026
Used, Good
Seller details
SurplusTextSeller
Columbia, MO, USA
Ships in a BOX from Central Missouri! May not include working access code. Will not include dust j...
Free delivery by: 01 Apr 2026