9780618705030

Marketing Bonus Pack with Study Guide

Format: Paperback

ISBN13: 9780618705030

Paperback|9780618705030


Overview

This guide to all the tools in the textbook and student supplements package includes important study tips to help students achieve success in the course. Packaged with every new book, the Marketing Bonus Pack also includes a unique passkey for access to premium online study guide content at the Online Study Center. Written by the authors, this study guide (available for sale separately 0-618-60850-8) helps students review and integrate key marketing concepts. It also contains questions in addition to those in the ACE practice tests, and includes matching, true/false, multiple-choice, and mini-case sample tests with answers. For students buying a used textbook, the Marketing Bonus Pack is available for less than the price of a traditional study guide.

ISBN-13

9780618705030

ISBN-10

0618705031

Weight

0.05 Pounds

Dimensions

4.00 x 0.25 x 6.25 In

List Price

$26.76

Edition

2nd Edition

Format

Paperback

Publisher

Houghton Mifflin College Div

Published On

2006-03-01



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