Marketing 2008
Format: Hardcover
ISBN13: 9780618799701
Hardcover|9780618799701
✨ Featured Offer
Used, Very Good
$50.69
List Price: $359.67
🚚
See all 5 offers from $11.83 FREE standard delivery by: 01 Apr 2026
Overview
Engaging and motivating students with diverse backgrounds and varied interests in marketing requires stimulating and effective teaching materials--and Pride/Ferrell continues to be the resource of choice for instructors. Combining contemporary coverage of marketing strategies and concepts with real-world examples, Marketing's text and its outstanding suite of supplements supplies students with the knowledge and decision-making skills needed to succeed in today's competitive business environment. Using topical issues including globalization, customer relationship management, supply chain management, and the latest e-commerce models, the authors connect marketing to students' personal lives. The latest edition features current data and examples, new advertisements and photos, and a new design that lends a contemporary look and feel to the text. A range of electronic tools--from premium online study content to the GoVenture entrepreneur simulation--support students as they work toward mastery of marketing principles and applications.
| ISBN-13 | 9780618799701 |
|---|---|
| ISBN-10 | 0618799702 |
| Weight | 4.00 Pounds |
| Dimensions | 10.90 x 8.70 x 1.20 In |
| List Price | $359.67 |
| Edition | 14th Edition |
| Format | Hardcover |
|---|---|
| Language | English |
| Pages | 190 pages |
| Publisher | Irwin Professional_Pub |
| Published On | 2007-01-26 |
View All Offers
Sort by:
Price
Condition
Seller
Seller Comments
Price
Used, Good
Seller details
HPB-Red
Dallas, TX, USA
Connecting readers with great books since 1972! Used textbooks may not include companion materials s...
Free delivery by: 01 Apr 2026
Used, Good
Seller details
HPB-Red
Dallas, TX, USA
Connecting readers with great books since 1972! Used textbooks may not include companion materials s...
Free delivery by: 01 Apr 2026
Used, Good
Seller details
HPB-Red
Dallas, TX, USA
Connecting readers with great books since 1972! Used textbooks may not include companion materials s...
Free delivery by: 01 Apr 2026
✨ Used, Very Good
Seller details
A2ZBooks
Burgin, Ky, USA
Mild shelf wear to cover with book store stickers. Text appears clean on bright, crisp pages and b...
Free delivery by: 01 Apr 2026
Used, Very Good
Seller details
A2ZBooks
Burgin, Ky, USA
The book has a minimal amount of marking, has several creased pages. The cover is in nice conditio...
Free delivery by: 01 Apr 2026