Management Research
Format: Paperback
ISBN13: 9780803983939
Paperback|9780803983939
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Overview
Although the books written on research methods have originated from many different fields and many are cross-disciplinary, management research poses its own distinctive problems and unique challenges. The authors of Management Research examine the particular characteristics of research in management, and the factors likely to lead to successful research in this area, including the personal qualities of the researcher.This volume presents a clear, accessible introduction to the practice and principles of management research. It takes the reader through the "basic" practicalities of undertaking research, from the planning of a project through to the presentation and dissemination of findings. Topics discussed include the philosophical assumptions underpinning research design, the choice of different methodologies, and the political and ethical dimensions of management research. A wide range of research methods and techniques are considered, from qualitative interviewing to such techniques as critical incident analysis and the repertory grid, and sampling and questionnaire design in quantitative research. Throughout, the authors provide numerous examples from their own research.An invaluable addition to the management literature, Management Research will be essential reading for academics, researchers, and managers."The authors devote a chapter to the politics (and ethics) of research, the third major element being technique, varieties of which receive a more balanced treatment than in the other works reviewed here. Quantitative methods are reviewed in a way which even the non-numerate could understand; the chapter on finishing and writing up research contains several ideas, including mind-mapping, worthy of a more extended treatment. An accessible relaxed style enables the authors to deal with issues that are intellectually demanding and at times controversial, encouraging the researcher to develop a self-reflexive capacity to manage research as both personal and public learning"--Management Education and Development"I believe this book should be required reading for anyone embarking on research. It introduces a broad range of issues relating to a successful research outcome. The style of writing and the way the book is laid out make it very easy to read, besides which the sections deliver pinsharp discussion of the minutiae of the techniques, evaluation and analysis of the two methods."--Management Centre Doctoral Journal"In addressing issues implicit in their assumptions the authors cover a wide range of research methods and techniques, provide extensive references and numerous examples."--The International Journal of Marketing Management"A very clear and accessible introduction to the principles and practice of management research."--Journal of the Institute of Health Education"As an introduction to management research this book is on balance and welcomed. . . . For the newcomer to the area it provides a reasonable starting stage. The newcomer can use it to locate further, more detailed, sources on various aspects of research. For the experienced researcher, it is useful as a source, to skim through to see if novel techniques or theoretical perspectives exist and where to look for more information on them."--International Small Business Journal"A lucid introduction to management research. . . .I will be recommending the book to graduate researchers at master′s and doctoral level. It is a book that deserves to succeed for its honesty, clarity, and common sense."--Leadership & Organisation Development Journal
| ISBN-13 | 9780803983939 |
|---|---|
| ISBN-10 | 080398393X |
| Weight | 0.51 Pounds |
| Dimensions | 0.75 x 5.50 x 8.50 In |
| List Price | $25.95 |
| Edition | 1st Edition |
| Format | Paperback |
|---|---|
| Language | English |
| Pages | 182 pages |
| Publisher | SAGE Publications Ltd |
| Published On | 1991-07-29 |
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