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Overview
This book is intended for readers who are undertaking their first systematic exposure to the study of management. Written from a truly European perspective, the text has three main objectives; *To provide newcomers to the formal study of management with an introduction to the topic. *To show that ideas on management can apply to most areas of human activity, not just to commercial enterprises. *To make the topic attractive to students from many backgrounds and with diverse career intentions.*The material is presented within an integrative model of management and demonstrates the relationship between the many academic perspectives*Extensive case material including part cases, chapter cases and case examples, show how theory is put into practice in the business world*'Notebook' questions and exercises relating to the student's own experience encourage critical thinking and can be used as experiential exercises in the classroom
| ISBN-13 | 9780132570985 |
|---|---|
| ISBN-10 | 013257098X |
| Weight | 3.10 Pounds |
| Dimensions | 9.72 x 7.48 x 1.50 In |
| List Price | $39.99 |
| Edition | 1st Edition |
| Format | Paperback |
|---|---|
| Language | English |
| Pages | 752 pages |
| Publisher | Financial Times/ Prentice Hall |
| Published On | 1998-03-01 |
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