Overview

Creative solutions can be challenged and defended in the pursuit of profitability. But first, creativity must be demystified. A process that targets innovation provides leaders with just such a problem-solving approach. The goal is to produce high-quality ideas that are appropriate to the task'which means groups and organizations can implement them with less risk.
Work with the targeted innovation process consists of activities in five areas: stating the problem in a way that encourages creative problem solving, learning and understanding different problem-solving styles, learning and understanding creative pathways and their relationship to problem solving, generating ideas, and evaluating those ideas.
Targeted innovation reconciles creativity with management. Managers can use it to solve problems that meet their organization's call for innovative answers to current challenges.

ISBN-13

9781882197781

ISBN-10

188219778X

Weight

2.31 Pounds

Dimensions

6.00 x 0.09 x 9.00 In

List Price

$12.95

Edition

1st Edition

Format

Paperback

Language

English

Pages

36 pages

Publisher

Center for Creative Leadership

Published On

2007-03-19



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