9780073376868

M - Information Systems

Format: Paperback

ISBN13: 9780073376868

Paperback|9780073376868


Overview

The visual impact of the magazine format will win students over quickly. They’ll love the price. And the fascinating, sometimes hard-to-believe real examples will keep them reading.

Baltzan’s approach discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives drive technology choices in a corporation. Therefore, every discussion addresses the business needs first and addresses the technology that supports those needs second. This approach takes the difficult and often intangible MIS concepts, brings them down to the student’s level, and applies them using a hands-on approach to reinforce the concepts. M: Information Systems provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, etc. M: Information Systems is designed to give students the ability to understand how information technology can be a point of strength in an organization.

ISBN-13

9780073376868

ISBN-10

0073376868

Weight

1.10 Pounds

Dimensions

8.75 x 0.25 x 10.75 In

List Price

$82.67

Edition

2nd Edition

Format

Paperback

Language

English

Pages

71 pages

Publisher

McGraw-Hill/Irwin

Published On

2012-01-11



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