Overview

Intended for business students and managers who want to become more customer-oriented, this book focuses on helping managers develop information skills for understanding customers' perceptions of value and satisfaction.

ISBN-13

9781557865533

ISBN-10

1557865531

Weight

0.94 Pounds

Dimensions

5.58 x 0.81 x 8.50 In

List Price

$52.95

Edition

1st Edition

Format

Paperback

Language

English

Pages

358 pages

Publisher

Wiley

Published On

1996-06-03



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Zoom Books East
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Glendale Heights, IL, USA

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Greenworld Books
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Santa Clarita, CA, USA

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GreatBookPrices-
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Columbia, MD, USA

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