9780688128166

Influence

Format: Paperback

ISBN13: 9780688128166

Paperback|9780688128166


Overview

Some people just won't take no for an answer. In Influence, Dr. Robert Cialdini explains the six psychological principles that drive our powerful impulse to comply to the pressures of others and shows how we can defend ourselves against manipulation (or put the principles to work in our own interest). Influence guarantees two things: Readers will never say yes again when they really mean no, and they'll be more persuasive than ever before.

ISBN-13

9780688128166

ISBN-10

0688128165

Weight

0.85 Pounds

Dimensions

6.25 x 1.00 x 9.25 In

List Price

$15.95

Edition

2nd Edition

Format

Paperback

Language

English

Pages

336 pages

Publisher

Quill

Published On

1998-10-07



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