
Improving Service Quality and Productivity
by Jochen Wirtz
Format: Paperback
ISBN13: 9781944659424
Paperback|9781944659424
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Overview
The relationship between productivity and customer satisfaction is complex. Service Quality and Productivity Management describes that the quality and productivity are twin paths in creating value for both customers and organizations. This book describes how to improve service quality and productivity, and discusses how to use key tools (including customer feedback systems) to achieve this. This book is the 12th volume in the Winning in Service Markets Series by services marketing expert Jochen Wirtz. Scientifically grounded, accessible and practical, the Winning in Service Markets Series bridges the gap between cutting-edge academic research and industry practitioners, and features best practices and latest trends on services marketing and management from around the world.
| ISBN-13 | 9781944659424 |
|---|---|
| ISBN-10 | 1944659420 |
| Weight | 0.27 Pounds |
| Dimensions | 6.00 x 0.19 x 9.00 In |
| List Price | $9.95 |
| Edition | 1st Edition |
| Format | Paperback |
|---|---|
| Language | English |
| Publisher | WS PROFESSIONAL |
| Published On | 2017-03-01 |
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Alibris
Sparks, NV, USA
Print on demand Trade paperback (US). Glued binding. 79 p. Winning in Service Markets, 12.
Free delivery by: 04 Apr 2026
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Bonita
Santa Clarita, CA, USA
Access codes and supplements are not guaranteed with used items. May be an ex-library book.
Free delivery by: 04 Apr 2026