Overview

The fourth edition of Human Communication is an engaging reflection of the contemporary field of communication studies. The authors' writing mantra ("Make It Smart; Keep It Real") leads to a text that strikes a practical balance of definitive content and everyday application. To "make it smart," the authors read hundreds of articles from mainstream communication journals. To "keep it real," the authors synthesized their findings so that they resonate with the challenges and goals of today's typical basic course. Always the goal is to highlight the relevancy of communication to college students by engaging the readers. Every chapter features skill-building, critical thinking, innovative pedagogy, 21st century examples, and lively writing that is respectful of the student reader.
ISBN-13

9780073406800

ISBN-10

0073406805

Weight

1.75 Pounds

Dimensions

8.25 x 0.75 x 10.00 In

List Price

$173.33

Edition

4th Edition

Format

Paperback

Language

English

Pages

70 pages

Publisher

McGraw-Hill Education

Published On

2010-02-16


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