
A Guide to Open Innovation and Crowdsourcing
by Paul Sloane
Format: Paperback
ISBN13: 9780749463076
Paperback|9780749463076
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Overview
Open innovation and crowd sourcing are the hottest topics in strategy and management today. The concept of capturing ideas in a hub of collaboration, together with the outsourcing of tasks to a large group of people or community is a revolution that is rapidly changing our culture. A Guide to Open Innovation and Crowdsourcing explains how to use the power of the internet to build and innovate in order to introduce a consumer democracy that has never existed before. If a business fails to embrace it, it is at risk of being left behind.Written by an international team of eminent thinkers, writers and practitioners in the field, A Guide to Open Innovation and Crowdsourcing covers the definition of open innovation, how to manage virtual teams and co-create with customers, how to overcome legal and IP issues and common mistakes and pitfalls to avoid.With corporate case studies and best practice advice, A Guide to Open Innovation and Crowd Sourcing is a vital read for anyone who wants to find innovative products and services from outside their organizations, make them work and overcome the practical difficulties that lie in the way.
| ISBN-13 | 9780749463076 |
|---|---|
| ISBN-10 | 0749463074 |
| Weight | 0.81 Pounds |
| Dimensions | 6.18 x 0.55 x 9.21 In |
| List Price | $21.99 |
| Edition | 1st Edition |
| Format | Paperback |
|---|---|
| Language | English |
| Pages | 240 pages |
| Publisher | Kogan Page |
| Published On | 2011-02-22 |
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