9781587620676

Guerrilla Marketing

Format: Paperback

ISBN13: 9781587620676

Paperback|9781587620676


Overview

Best selling author Jay Levinson shares the now world famous principles behind guerrilla marketing, in the first ever "brief" written on the subject. Items discussed include the Principles Behind Guerrilla Marketing, What Makes a Guerrilla, Attacking the Market, Everyone Is a Marketer, Media Matters, Technology and the Guerrilla Marketer, and Dollars and Sense. A must have for any big time marketing executive, small business owner, entrepreneur, marketer, advertiser, or any one interested in the amazing, proven power of guerrilla marketing.

ISBN-13

9781587620676

ISBN-10

1587620677

Weight

0.30 Pounds

Dimensions

5.25 x 0.25 x 7.75 In

List Price

$14.95

Format

Paperback

Pages

124 pages

Publisher

Aspatore Books

Published On

2001-09-01



View All Offers

Sort by:

Condition
Seller
Seller Comments
Price

Bookstores.com relies on cookies to improve your experience.