9780072980080

Formulation, Implementation and Control of Competitive Strategy with Powerweb, Olc and Business Week Carc

by Pearce

Format: Hardcover

ISBN13: 9780072980080

Hardcover|9780072980080


Overview

Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 11-chapter book. Pearce and Robinson's Formulation, Implementation and Control, 9e, retains its high level of academic credibility and its market-leading emphasis on Strategic Practice. The material presented here is the text material that can be found in Strategic Management, 9e. It continues to have strong support from longtime adopters and growing support in schools with a desire to provide straightforward treatment of strategic management with a practical, systematic approach. Pearce and Robinson will continue to use a unique pedagogical model created by the authors to provide logic and structure to its treatment of strategic management, which in turn makes the material more easily organized by the instructor and learned by the student.

ISBN-13

9780072980080

ISBN-10

0072980087

Weight

1.68 Pounds

Dimensions

7.75 x 0.75 x 9.75 In

List Price

$112.67

Edition

9th Edition

Format

Hardcover

Pages

xxiv, 392 pages

Publisher

McGraw-Hill College

Published On

2004-03-01



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