Overview

This text presents the dynamics of business communication with a lively, conversational writing style that takes students inside leading companies to (1) learn basic principles of business communication, (2) understand important communication issues, and (3) to profit from up-to-date discussions of the latest developments. *Focuses on actual companies and business situations to successfuully demonstrate how business communication works. *Concentrates on the essential communication skills needed to succeed in business today - skills that help students gain a competitive edge whether as employees vying for corproate positions, entrepreneurs competing for sponsors, or small-business owners competing for customers. *Offfers practical, realistic assignments, giving students; (1) vivid view of business communication; (2) on-the-job practice applying newly learned principles; and (3) exposure to all types and sizes of organizations, both domestic and international.
ISBN-13

9780137815012

ISBN-10

0137815018

Weight

2.51 Pounds

Dimensions

8.75 x 1.00 x 11.00 In

List Price

$89.00

Edition

4th Edition

Format

Paperback

Language

English

Pages

576 pages

Publisher

Pearson College Div

Published On

1998-07-30


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A2ZBooks
★★★★☆

Burgin, Ky, USA

Text has some marking, cover has wear with wear to corners. Quantity Available: 1. ISBN: 0137815018....
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Access codes and supplements are not guaranteed with used items. May be an ex-library book.
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Sterling Heights, MI, USA

New Book Original US edition, We Ship to PO BOX Address also.
$75.56

 Free delivery by: 03 Apr 2026


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