Overview

Brief and accessible, this rhetoric teaches students to read closely, critically, and rhetorically, and to write effectively to achieve their rhetorical goals. P The five traditional canons of rhetoric -invention, arrangment, style, memory, and delivery- are introduced in a particularly accessible chapter, showing students that rhetoric has roots in antiquity but essential applications in our own time (Ch 2).

ISBN-13

9780321243591

ISBN-10

0321243595

List Price

$45.00

Format

Hardcover

Pages

xv, 253 pages

Publisher

Pearson / Longman

Published On

2005-01-01



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